As part of the festivities, the main events of this year’s festival will take place from March 13 to March 16, featuring a variety of cultural, artistic, and sporting activities. The opening ceremony, scheduled for March 14 in Điện Biên Phủ City, will be meticulously prepared, featuring performances that reenact historical and cultural stories of ethnic communities in Điện Biên. Following the artistic program, residents and visitors will enjoy a spectacular fireworks display and experience the traditional solidarity circle dance (Vòng xòe). Showcasing the most distinctive aspects of Điện Biên's history, culture, and people, the opening night promises to be an unforgettable experience for visitors.

Additionally, a range of folk music and dance performances, festival reenactments, and traditional cultural rituals of various ethnic groups will be held. This provides a platform for ethnic communities in the province to present and promote their rich cultural heritage to visitors. Each song, dance, and cultural reenactment serves as a distinctive tourism product of the Northwest. Complementing these activities, the real-life performance show “Huyền tích U Va” (The Legend of U Va) will run throughout the four-day festival, offering a deeper insight into the mystical and profound spiritual life of the Thái ethnic people in Điện Biên.

One of the festival’s highlights is the “Người đẹp Hoa Ban” (Ban Flower Beauty) Contest, which celebrates the beauty of Northwest highland women, as pure and delicate as the white Ban flower blossoms blooming under the early morning sun. Contestants will participate in a variety of competitions, including traditional ethnic attire, “áo dài” (Vietnamese traditional long dress), evening gown, and an interview round to showcase their intelligence and talent. This is not only a beauty contest but also a platform to select cultural and tourism ambassadors for the province.

Another remarkable feature is the street parade on February 15, themed “Colors of Điện Biên.” With participants from various communes, wards, and schools across Điện Biên Phủ City and Điện Biên District, the parade will provide a vivid showcase of the diverse traditional ethnic costumes of the province.

The 2025 Ban Flower Festival also offers unique experiences in the “Highland Cultural Space”, which recreates the daily lives of ethnic communities in Điện Biên. Visitors can explore traditional houses such as the stilt houses of the Thái people, the low-roofed stone-walled houses of the Mông, the half-stilt, half-earth thatched-roof houses of the Dao people, and the earthen-walled houses of the Hà Nhì people.

Within the ethnic cultural space, numerous traditional tools and artifacts, such as looms, cotton processing tools, and corn grinders, bring to life the spirit of both past and present-day Northwestern life. This space not only preserves and promotes cultural heritage but also allows visitors to purchase and experience unique ethnic products, including handwoven textiles, agricultural goods, and local cuisine from the ethnic communities of Điện Biên.

A variety of traditional sports and games will also be held, including tug-of-war, pounding sticky rice cakes, spinning top competitions, and carrying ammunition loads on bicycles. These activities will create a vibrant and joyful atmosphere throughout the festival.

Beyond cultural and sports experiences, visitors to the Ban Flower Festival will have the opportunity to immerse themselves in the pristine white blossoms of Ban flowers along Điện Biên Phủ City’s streets.

With just a month left until the festival, Ban Flower trees in Điện Biên Phủ City have already started to shed their leaves, revealing delicate buds preparing to bloom. Young people have begun taking photos and checking in, signaling an early arrival of Ban Flower season, perfectly timed for the 2025 Ban Flower Festival.

With its diverse and engaging activities, the 2025 Ban Flower Festival not only honors the symbolic flower of the Northwestern region of the country but also serves as a platform to preserve and promote the region’s cultural heritage, turning its unique traditions and landscapes into distinctive tourist attractions. The festival contributes to developing Điện Biên’s tourism industry into a key economic sector.